EXO-K is the new face of cosmetics brand The Face Shop.

According to a representative of The Face Shop, “EXO-K possesses handsome faces, powerful vocals and merits that appeal to youths and we believe they will have a big influence on helping make the Face Shop brand image more appealing to younger consumers.”

Despite the group having only debuted a few months ago, EXO-K is already proving to be an advertisement force to be reckoned with, snapping up endorsement deals from Calvin Klein Jeans to school uniform brand Ivy Club and now The Face Shop.




A variety of future promotions and activities are being planned by the two sides.

Photo credit: SM Entertainment

*Welcome to The Faceshop family!!!^^~